It was one of the most dramatic, historic, unforgettable championship series of all-time, in any sport. But now, discover the 2016 NBA Finals through an extraordinary, unprecedented new lens: virtual reality storytelling. This is the Finals like you never knew you could experience them — on the court, behind the scenes, and everywhere in between.
Classic sports documentaries — as compelling as they are — leave fans as outside observers looking in. This 25-minute 3D VR experience is something different, taking the viewer behind-the-scenes of one of the most dramatic championship series in NBA history, experiencing the incredible tales of these two teams from the inside out, headlined by a portrait of two remarkable superstars from a radical new perspective.
The project merges one of the most exciting sports in the world and the newest, most exciting platform in media to create an unprecedented storytelling experience in ways never before possible.