Coca-Cola: Sitelets

Riddles posted to Coke’s Facebook page lead to single-serving websites that aim to provoke small moments of happiness.

Co-Created with Dan Maxwell at Wieden+Kennedy Amsterdam
Creative Production: Nacho Guijarro


Fast Company – Coca-Cola to Facebook fans: Riddle me this
Creative Review – Coca-Cola’s Facebook Riddles
Luerzers Archive – Featured Digital Work

Ivan Cash is an award-winning interactive artist and film director who believes in the power of human connection. His conceptually-based, genre-bending media projects connect strangers and spark meaningful conversation, having been featured in The New York Times, CNN, TIME, The Guardian, Fast Company, Buzzfeed, Wired, and received multiple Vimeo Staff Picks and Webby Honorees.

He has been recognized as a 2016 Forbes 30 Under 30 Artist, an Art Directors Club Young Gun, a Print New Visual Artist, and was named one of Fast Company’s ‘Most Innovative Companies.’ He has collaborated with global agencies including Wieden+Kennedy, 72andSunny, and Venables Bell & Partners, and directed films for multinational brands including Google, Airbnb, Uber, Kind Snacks, L’Oreal, and Toyota.

His work is in the permanent collection of the Victoria & Albert Museum in London and has exhibited internationally, from the Brooklyn Museum to the Australian Museum of Applied Arts & Sciences.