Meta Quest
Hoopbus - Courtside Anywhere
Meta and the NBA partnered with the nonprofit Hoopbus to bring the excitement of NBA basketball to fans in local communities. ECD Mike Woods and the m ss ng p eces team were tasked with elevating the Hoopbus into the ultimate fan celebration, providing fans with a so-close-you're-actually-there courtside experience with the help of Meta Quest headsets.
Decked out in a custom paint job, our NBA x Meta Hoopbus made several stops at key public basketball courts across New York City. After scoring a basket on the front of the bus, fans and their friends could enter the bus for the ultimate courtside experience hosted by Larry Jamel, featuring a lounge area with custom lighting and decor. Once inside, fans could try out a Meta Quest headset for themselves, transporting them courtside to an NBA game.
