Fact: Opioid dependence can happen after just five days.
Know the truth. Spread the truth.
Watch Rebekkah’s story below.
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Ally + MONOPOLY – Grow Your Fortune
Ally + MONOPOLY
Tinder – Swipe Night
Tinder
Baskin Robbins – Scoops Ahoy & Scoop Snoop
USPS – Irresistible Mail
USPS
Cathay Pacific – Nonstop to Hong Kong Challenge
Cathay Pacific
Truth – Know the Truth
Truth
United Nations – #NotATarget
United Nations
Google Arts & Culture – Space Shuttle Discovery
Google Arts & Culture
Intel – Pride Above All
Intel
Intel – Experience the Moment
Intel
jetBlue – Flip The Forecast
jetBlue
Soap & Glory – More Than Lips
Soap & Glory
Original – On My Way
Original – #fARtjacker
National Safety Council – Prescribed to Death
National Safety Council
Dixie – Raising the BBQ
Dixie
Spirit Rock – Meditation VR
Spirit Rock Meditation Center
Discover Los Angeles – #EveryoneIsWelcome
Facebook – Spaces
Facebook
WATERisLIFE – Hidden Dangers
Water is Life
Sampha – (No One Knows Me)
Like the Piano Sampha
Like the Piano Sampha
Chevrolet – New Year. New Roads.
Chevrolet
NBA & Oculus – The Finals in VR
NBA & Oculus
Ad Council – Love Has No Labels
Ad Council
Google Translate – #EveryoneSpeaksFood
Google
Hpnotiq – Both
Hpnotiq
Inside Impact – East Africa VR
Clinton Global Initiative
Dos Equis – Masquerade
Dos Equis
Heineken – Carol Karaoke
Heineken
Pepsi – Now Is What You Make It
Pepsi
Adweek – An Opioid Addict’s Three-Day Detox Was Streamed to an NYC Video Display
Ad Age – A heroin addict spends five straights days detoxing on camera in Truth’s latest campaign
Fast Company – This woman’s three-day opioid detox was broadcast on a NYC street corner
SHOOTonline – The Best Work You May Never See: 72andSunny, Director Tucker Walsh Put Viewers In Opioid “Treatment Box” For Truth Initiative
The Drum – Woman puts her opioid withdrawal on public display to bring attention to addiction
Daytime Emmys: Short Format Special Class – WINNER